It’s no secret the Riviera Maya is the go-to place for these seeking to escape the winter blues, however whereas Cancun, Tulum and the like would usually be hailed as the highest locations, it’s the way more quaint island of Isla Mujeres that’s been stealing the highlight recently. In truth, primarily based on occupancy alone, it’s now formally one among America’s favourite sunny locations.
Isla Mujeres is a small island recognized for its ‘laid-back’ nature. Much like Puerto Morelos, one other up and coming smaller settlement we already lined here, it manufacturers itself as a ‘more authentic’ different to the ‘overtouristed’ continental stretch. Additionally, it’s simply accessible and boasts each crystal clear and waters a year-round heat climate.
All the qualities that, on the subject of a Caribbean getaway, U.S. guests are likely to prioritize:
Americans Love Isla Mujeres And The Proof Is In The Numbers
As reported by local media, Isla Mujeres has turn into one of many main locations within the state of Quintana Roo, which includes a lot of the Mexican Caribbean, largely due to a profitable promotional marketing campaign headed by the native authorities – and naturally, its personal hospitality outlook. The information have been shared in the course of the Día Nacional de los Pueblos Mágicos.
The commemorative date celebrates achievements of 132 cities throughout Mexico which have distinguished themselves as websites of each historic and cultural significance. This yr, it noticed Isla Mujeres, one among these magical ‘pueblos’, tower excessive above different rivals in the identical class as a result of its post-pandemic resort occupancy.
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According to figures launched by Sedetur, Mexico’s equal to a Tourism Board earlier within the yr, Isla Mujeres was already among the finest performing within the Mexican Caribbean in the course of the first yearly quarter, manner earlier than the final surviving Covid mandates in Mexico fell – at occasions, it even surpassed the mighty Cancun.
In the primary three months of the current yr, which comprised the final excessive season for Mexican tourism, Isla Mujeres had an occupancy charge of 71.2%, greater even than the Cancun-Puerto Morelos duo at 70.73%. It nonetheless couldn’t beat Cozumel (71.77%), however it bought fairly near snatching the crown because the Riviera Maya’s quickest recovering municipality in early 2022.
Trend Continued Well Into The Summer Months
This development was repeated over summer time, when the insular gem skilled a ‘boom’ in bookings, with a mean 180,000-200,000 vacationers monthly. According to José Castillo Magaña, the island has succeeded in having ‘record occupations’ that even exceed the pre-pandemic ranges. On sure events, occupancy was as excessive as 85 %.
Of course, when it comes to visitors, Cancun stays a drive to be reckoned with, being presently projected for use as an entry level into Mexico by as a lot as 25 million tourists by yr’s finish. Although many will land in, and fulfill their holidays in Cancun, others could have onward tickets to different spots alongside or off the coast, together with Isla Mujeres.
In early June, there have been already as much as 12,000 resort rooms out there, and an approximate 3,000 extra can be added ‘until the end of 2022’, proving demand stays at an all-time excessive. As Magaña sees it, Isla Mujeres is positioning itself as a consolidated vacationer hub, each as a result of high quality of providers offered and ‘warmth’ of the islanders.
Our accomplice web site and one of many greatest sources for Riviera Maya information in English, The Cancun Sun, concurs Isla Mujeres is on track to turn into main within the area. With a number of ferries departing day by day from the continent, it’s each a extremely sought-after day journey, as a result of exclusivity it offers being an island, in addition to a resourceful ultimate vacation spot.
What Makes Isla Mujeres So Popular?
Located solely 13 km from the Cancun coast, Isla Mujeres is house to extremely pristine seashores, together with Playa Norte, repeatedly ranked among the many most lovely on this planet, and that’s been just lately named ‘the best beach‘ in all of Mexico. It beats different regional contenders, like Playa Delfines in Cancun and Playa Paradiso in Tulum.
It has additionally been just lately voted the second best island destination in North America by the famend journey journal Condé Nast Traveler. Besides, it’s a part of the rationale why the Mexican Caribbean’s has had surprising September numbers, a interval when tourism often slows down following the top of the college holidays.
We can’t predict whether or not this rising reputation will prolong into the upcoming excessive season, specifically the months of December by April, particularly now that the looming recession and cost of living crisis is making it tougher for the typical American to go overseas and splurge on a Mexican all-inclusive, however one factor’s for sure:
Isla Mujeres is trendier than ever, and so they’re wanting to welcome you.
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This article initially appeared on TravelOffPath.com